2021: 03–03 — Syscoin Marketing Team - March Proposal

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2021: 03–03 — Syscoin Marketing Team - March Proposal

Syscoin Marketing Team - March Proposal

Project Name: Syscoin Marketing Team
Vote: gobject vote-many 2fceecb120f2cbee0fce31bf5116f86c882474cdcfeeba94ebb8eb212c99b186 funding yes

Introduction

For our general operating costs (PR company, articles, interviews, graphics/videos, staff payments) we are requesting a total of 122,500 SYS.

What’s Next for the Syscoin Marketing Team?

In addition to the ongoing work by SMT such as social media management, business development, news updates, etc, this month we are focusing on the launch of Syscoin LUX. Our aim is to get Syscoin and the SPTs added to the major exchanges and wallets from the outset, or very soon after.

NFTs

With Syscoin LUX bringing a new NFT platform to the table, we have a host of opportunities to increase adoption and market Syscoin, especially with the fast-growing popularity of NFTs. We are working on several large-scale projects that involve NFTs, and for strategic purposes these are still under NDA.
These projects take a significant amount of our resources in time and money, so we ask for your trust that we are spending these funds with the goal we have always had for Syscoin: to grow the awareness and increase adoption. We believe these projects will do just that.

Community Growth

White Sock Squad
As many of you know we started 2021 with a new initiative called White Sock Squad. We want to show outsiders we have an active and loyal group of Syscoin investors and enthusiasts, and that our numbers are growing by the day! Exchanges and other services are heavily focused on community size and, often more so, engagement. WIth this in mind, we want to provide everyone with a way to help maximize our social media engagement. White Socks Squad (WSS) has been formed with the goal of increasing community participation to push Syscoin’s market exposure as far as we can. We will expand the scope of WSS in the coming months.

Syscoin LATAM
Since the start of Syscoin Latin America (LATAM) the team has been working hard on promoting Syscoin in their region, and it is paying off! Read the detailed Syscoin LATAM Recap ([here](https://docs.google.com/document/d/1Il1fbqAKci-_xoajnvFyR9g_VyB3vYtM2O_N0l3O9O0/edit?usp=sharing))

Expand digital footprint

Now that the digital footprint of Syscoin is firmly established (Google, Syscoin, Click news, etc) we plan to maintain and expand it with relevant articles and thought-leader pieces that highlight Syscoin, its use cases and developers.
We will also keep an Adwords campaign running to bolster marketing activities. This is the basic foundation we need to maintain for Syscoin Ethereum Bridge and Syscoin Platform itself to remain prominent on the news sites.

Business development, direct outreach

To further promote adoption we will continue reaching out directly to ERC-20 projects, blockchain consultancy and development companies, and other companies that would benefit from using our bridge and platform. Syscoin Brazil will continue to nurture Latin American business opportunities under the SMT flag, creating valuable partnerships in an expanding territory, as well as bringing potential Exchange listings.

Events and Working Groups

As partners of [2Tokens](https://www.2tokens.org/) and [ITSA](https://itsa.global/) we are joining working groups and events on a regular basis. We will also resume hosting live events with some of our partners when it is possible to do so.

Budget for March

We are requesting 122,500 SYS this coming round of governance funding.

High level overview of SMT monthly expenses:

Item Cost ($)
NFT-related projects 10000
PR and News outlet push including PR agency 10000
Ongoing SDMT costs 1000
Google adwords 500
Syscoin Brasil/LATAM 2000
WSS Tips Fund 6000
Demo videos and sales decks 500
SMT Staff and Mod compensation 7000
Business development team compensation 500
TOTAL 37500

As always, we will endeavour to pay our suppliers in Syscoin and will prioritise external cost above staff compensation if needed.

Voting

To Vote for this combined proposal

  1. Open your Masternode Qt wallet

  2. Select ‘Tools > Debug console’ from the top menu

  3. Copy and paste the following command onto one line, and hit enter:
    gobject vote-many 2fceecb120f2cbee0fce31bf5116f86c882474cdcfeeba94ebb8eb212c99b186 funding yes